Our objectives

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The strategic marketing study carried out over 5 months between May and September 2016 confirmed the weight of logistics costs on Moroccan operators, which hampers their competitiveness in local or international markets. In reality this burden is now around 22%.

The aim of Alliance BENNANI is to allow you to reduce your logistics costs by 7% to align with the national target which will have to follow a reduction of 20 to 15% over the next 5 years.

The strategic study also allowed the group to restructure itself to an organization that corresponds to its vision of development while allowing it to offer the best to its clients.

To achieve our goals, here is what we guarantee :

  • Advise our customers at an early stage
  • Ensure a customer satisfaction level of 90%
  • Offer a single contact for the whole supply chain
  • Reduce response time and processing delays
  • Lower warehousing and demurrage costs
  • Reduce the costs of custom duties by paying only what is due
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